Customer Data Hub - Transform Customer Data into Growth

In today's privacy-first world, first-party data isn't just valuable – it's essential for business growth. Krux's Customer Data Hub helps you build, harness, and activate your first-party data advantage.

Our Approach: From Strategy to Results

Journey Mapping & Stack Design

Data Activation & Growth

Measurement & Optimisation

Results We Drive

Increased customer acquisition through targeted campaigns
Higher retention rates through personalised experiences
Better ROI from marketing investments
Stronger team capabilities in data-driven marketing

Related Reading

Lead Conversion Through Intelligent Conversations

AI-Powered WhatsApp Chatbot: Transforming Lead Conversion Through Intelligent Conversations
Segment

B2B

Sector

FMCG

Impact

79% increase in customer engagement
54% growth in Marketing Qualified Leads (MQLs)

Krux revolutionised lead conversion for a business by developing an AI-driven WhatsApp chatbot, enhancing personalisation, lead qualification, and service matching​

From Zero to Market Leadership

Building a premium DTC Brand in Intimate Wellness & Women's Health: From Zero to Market Leadership
Segment

B2C

Sector

Consumer Durables

Impact

Multi-channel launch with steady growth in monthly revenues

Krux enabled a new brand to lead in a sensitive category with a trust-driven, multi-channel strategy focused on education, inclusivity, and seamless DTC execution.

Leveraging Growth Marketing for Organic Lead Gen

Segment

B2B

Sector

Retail Technology

Impact

113% increase in traffic
92% increase in organic leads

Krux helped a B2B solutions provider revamp its digital presence through a strategic blend of website optimization, content marketing, and technical SEO, driving sustained growth.
Testimonial

Marketing Wins, Straight from Our Clients