Transformative Digital Growth Solutions for Businesses.
Krux is a transformative digital incubator that helps B2B and B2C businesses use strategic digital solutions and hands-on guidance to solve growth challenges and build and foster business expansion. With our digital-first marketers and advisors, we create new product concepts, implement go-to-market strategies and execution roadmaps, and solve business growth challenges, new formats and channel builds.
Krux is a digital incubator that helps businesses - both B2B and B2C - navigate the online landscape. We build digital solutions and give hands-on support to solve growth challenges in today’s fast-shifting digital economy.
Crafted for Innovation. Designed for Growth.
At Krux, we master the art of engaging visitors, leveraging insights to optimize every interaction. Our strategies enhance user experience, build trust, and present your offerings compellingly. We streamline the journey from curiosity to purchase and turn browsers into buyers.
Expertise
We offer access to digital-first marketers and advisors who not just provide actionable insights but execute them too.
B-O-T Approach
We are an anti-agency; we believe in building long-term capabilities within businesses. We focus on growing our practice with the right tools, people & know-how, creating operational excellence and transfering it all, once ready.
Future Proof
We build for a constantly changing ecosystem - new channels, new tools, new world every quarter.
Our Services
Krux BuildUp: D2C and E-Commerce Strategy, Execution and Growth
D2C or digital native brands are disrupting the traditional retail and shopping experience for customers with an omnichannel approach, performance marketing, seamless shopping experience, personalization, brand awareness, and faster time to market.
Krux Grow: First-Party Data Strategy, Acquisition, Engagement and Retention
As cookies crumble around us, for established brands and new businesses the first-party data play becomes more important than ever before. Companies need to create and own data pools of their customers, to reduce dependency on third party channels.
Krux Solve: Digital Marketing in a Box
Digital marketing with its vast and ever-expanding channels suite can get very overwhelming for companies starting up or for ones which have traditionally chosen the offline route to grow. Digital Marketing in a box introduces the various digital concepts and then builds a roadmap that helps companies invest in the right channel at the right time of their growth journey.
Our Services
Krux Build: Omnichannel, D2C and E-commerce
Krux Build crafts a D2C strategy, sets up the online store, and manages operations, guiding businesses to confidently establish a direct line to consumers.
Krux assists in marketplace management and social commerce, streamlining the integration and management of new and existing online sales platforms.
Krux's expertise in digital product launches and campaign creation helps to ensure a smooth introduction to the market, capturing consumer interest effectively.
Krux Grow: Growth Marketing
Krux Grow is designed to plug leaks and streamline your ad spend to focus on high-performing channels and audiences, and give you better ROAS and reduce wasted spends.
Krux Grow can reinvigorate your sales by optimizing ad campaigns and refining target demographics for better lead generation and higher conversion rates.
Krux Grow works on driving users with heightened intent to convert as well enhance their site experience with CRO tactics like creating urgency with scarcity or FOMO.
Krux Solve: Marketing in a Box
Krux offers 'Digital Marketing in a Box' to simplify the digital landscape, providing a clear roadmap tailored to each stage of a company’s growth.
Krux implements a digital acquisition strategy and execution plan, optimizing performance marketing and lead generation for B2B companies.
There are no quick fixes to organic search. However, Krux strategizes and implements an SEO roadmap to improve organic search presence, driving traffic and growth.
Team Members
Sushmita Mohapatra
Founder
Marketing leader with 20+ years' experience, specializing in growth marketing, E2E funnel optimization, and global CX initiatives. Published author empowering storytellers.
Gaurav Gupta
Growth Marketing
Marketing innovator with 16+ years' expertise in performance marketing, audience engagement, and marketing effectiveness measurement.
Abhinav Verma
D2C & Digital Transformation
Commercial performance driver with 20+ years' experience in e-commerce, GTM strategy, and digital transformation across APAC and US markets.
About Us
Krux is a transformative digital incubator that helps B2B and B2C businesses use strategic digital solutions and hands-on guidance to solve growth challenges, build and foster business expansion in today’s fast-paced digital economy. With our digital-first marketers and advisors we create new product concepts, implement go-to-market strategies and execution roadmaps, solve for business growth challenges, new formats and channel builds.
Playing fractional roles, we assist businesses in scaling and recruiting teams, employing the ‘Build-Operate-Transfer’
(B-O-T) approach to evolve these digitally incubated solutions, products, or services. This method ensures not only the delivery of business objectives in the medium and long term but also the seamless transfer of operational control once the ventures are mature and stable, guaranteeing sustainability and internal capability building
Case Studies
Discover How Our Growth Strategies Transformed Businesses Like Yours
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Testimonials
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